Details

Drive your business forward with digital tools that protect your online information, optimize customer management, and allow you to finalize sales and receive payments securely.

Aspects you will master by the end of the webinar:

Digital Literacy:

What is it and why is it important?

Practical applications in life and business.

Digital Service Platforms with Integral Digital Services: Gmail:

Create and manage a Gmail account.

Synchronization advantages: Drive, Meet, Forms, YouTube, Google Calendar, Passwords.

Basic Digital Security

What is phishing?

How to verify links?

Suspicious emails, scams, and cloned websites.

Practical recommendations.

Mobile Applications as a Business Tool

Why have your own app?

How to improve customer service and follow-up?

Simple success cases.

Practical Tips

Final tips for good digital practices.

Cooperative Business School

Website and service areas.

Registration and login.

Scholarship Request.

Course tour.

Learning objectives:

Explain the usefulness of having a Gmail account and the benefits that synchronization with other Google tools offers.

Introduce the strategic value of having your own mobile application or an adapted one, oriented toward better customer service and order management.

Raise awareness about the main digital security risks, including phishing, fraudulent links, and common internet scams.

Expected impact:

By concluding this webinar, you will be better prepared to make strategic digital decisions in your business. You will know how to identify improvement opportunities in your customer communication, protect your information from common internet threats, and use technological tools with confidence to operate and grow in today's digital environment.